Digital Marketing Workshop Topics
INBOUND MARKETING WORKSHOP
![](https://www.jimmynewson.com/wp-content/uploads/2018/08/Inbound-Marketing-Basics-Presentation2.png)
Using Content Marketing to Easily Attract High-Quality Leads and Convert them to Happy Customers
Publishing helpful and interesting content your audience wants to consume
![](https://www.jimmynewson.com/wp-content/uploads/2018/08/Customers_journey-1.png)
Your Customer Buyer’s Journey
Delivering the right content, to the right person, at the right time and close the sale.
![](https://www.jimmynewson.com/wp-content/uploads/2018/08/leadgen.png)
Using Lead Magnets and Opt-in Bribes to Generate Better Lead
Why Your Business Will Make Lead Magnets Your #1 Source for Generating New Leads
![](https://www.jimmynewson.com/wp-content/uploads/2018/08/emil.png)
Using Email Marketing To Get More Wins
The 6 Winning Follow-Up Email Sequences For Your Leads
Description: According to Fast Company, email marketing has an ROI of 4,300%. In this presentation, we will discuss the value of following up with new and existing leads that have not yet converted to paying customers using email and lead nurturing. Having a lead nurture system in place is crucial to your success. As an integral part of an inbound marketing strategy, a lead nurture strategy can dramatically boost the number of wins you get and help you establish yourself as an authority in your niche.
You Will Learn:
- Why email marketing is important to your business
- The six types of emails every business should be sending
- A six email sequence you can use to move a prospect through to purchase
- How this strategy helps develop strong relationships with your prospects and leads
![](https://www.jimmynewson.com/wp-content/uploads/2018/08/Using-Video-With-Marketing-Automation.png)
Using Video With Marketing Automation
Generate, Nurture + Qualify New Leads Using Video and Marketing Automation
![](https://www.jimmynewson.com/wp-content/uploads/2018/08/Video-Marketing-Workshop-–-Using-Video-to-Get-Leads-and-Make-Sales.png)
Video Marketing Workshop – Using Video to Get Leads and Make Sales
5 Videos Every Business Needs to Generate Leads and Sales